5 trends that will define e-commerce in 2022
With 129 billion euros spent by the French on online shopping, e-commerce continues to soar! According to the 2021 e-commerce report for France published by the French Federation of E-commerce and Distance Selling (Fevad), e-commerce has grown by 15.1% over the past year alone, making France the 2nd largest e-commerce market in Europe. The number of online sales sites has increased by 11% over the same period. In short, e-commerce has never been in better shape!
To capture this opportunity, professionals are working to enhance their digital strategy and open up more and more to e-commerce. In this blog post, The American Business School of Paris discusses the 5 trends that will define e-commerce in 2022.